5 Key Video Marketing Findings From New comScore Report #Marketing @MondoPlayer [Video]

Cristian WorthingtonFeedToPost, MediaVidi Twitter

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Earlier this week, comScore released a report entitled Surviving the Upfronts in a Cross-Media World, a guide for navigating the cross-media landscape during this year’s TV and digital upfronts. The report examines how the online video market can be used to supplement traditional...

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Earlier this week, comScore released a report entitled Surviving the Upfronts in a Cross-Media World, a guide for navigating the cross-media landscape during this year’s TV and digital upfronts.

The report examines how the online video market can be used to supplement traditional television advertising. It also looks at the effectiveness of cross-media campaigns. The report also features some recommendations for advertisers, agencies, and media buyers who are thinking about …

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