Ad of the Day: Manchester City FC #SameGoals campaign urges girls to play football #Marketing [Video]

Cristian WorthingtonFeedToPost, MondoPlayer Twitter

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Manchester City FC is encouraging more girls to play football whatever their background in its #SameGoals campaign.The initiative will see Manchester City send out more than 2,000 footballs to encourage girls to keep playing. #SameGoals follows the successful launch of Same City, Same Passion...

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Manchester City FC is encouraging more girls to play football whatever their background in its #SameGoals campaign.

The initiative will see Manchester City send out more than 2,000 footballs to encourage girls to keep playing. #SameGoals follows the successful launch of Same City, Same Passion aimed at promoting the women’s game.

The spot features girls scoring …

Steph Houghton, Manchester City captain, said: “My first memories of football are kicking a ball about on the playground. You really can play anywhere once you have a ball, which is why Same Goals is such an exciting initiative. We’re getting girls to give football a try and providing them with a ball so they can keep practising.