Ad of the Day: Veloretti puts a middle finger up to cars with a 76km bike ride [Video]

Cristian WorthingtonFeedToPost, MediaVidi Twitter

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Dutch bike brand Veloretti has mixed technology with cycling in a bid to prove that bikes are the future.The "Future Belongs to Bikes" campaign follows a coder cycling through the areas of Amsterdam not often featured on postcards, while a computer tracks his data and location in real time.The...

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Dutch bike brand Veloretti has mixed technology with cycling in a bid to prove that bikes are the future.

The ‘Future Belongs to Bikes’ campaign follows a coder cycling through the areas of Amsterdam not often featured on postcards, while a …

The machine reveals the 76.8km journey throughout the cycle-friendly city sketched out the message, ‘Fuck cars’.

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