B2B Marketing – Christmas Campaign [Video]

Auto CuratedMarketing Strategies, Marketing Videos

22:1

Conservative ROI projection based on sales pipeline.

+103%

Social engagement increase over sector average.

+23%

Email CTOR increase over sector average.

5x

Awards; DBA, DMA, Drum, Marketing Society, B2B Marketing.

Over a four week period commencing late November, emails and social media directed the audience to one of four landing pages containing either the introductory story, Christmas past, …

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