Cadbury creates original show with series director of ‘First Dates’ – Marketing Communication News [Video]

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Cadbury Heroes has launched the first episode of its original series ‘Families Reunited’. They worked with the series director and producer of BAFTA-winning ‘First Dates’ to create a show that features real parents trying to reconnect with their distant teens.

Research conducted by Cadbury Heroes shows that over half (55%) of families …

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