comparethemarket.com launches marketing campaign for its innovative car insurance service – Marketing Communication News [Video]

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comparethemarket.com unveiled a multi-million-pound marketing campaign for its automated car insurance service, the latest in a suite of automated services that aim to take the legwork out of managing household finances.

The new campaign sees the re-appearance of AutoSergei, a high-tech robotic re-imagining of Meerkat favourite and Head of IT, Sergei. …

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