How to strengthen ASO and user acquisition strategies for post-IDFA changes [Video]

At App Promotion Summit London (WFH) we were joined by Simon Thillay (Head of ASO @ AppTweak) who discussed how to prepare your marketing strategies for the new App Tracking Transparency policies.In this session, Simon covers:✔️ Why ASO is complementary and not a replacement for UA✔️ Increasing Apple Search Ads efforts✔️ Researching customer intent with ASOYou can check out the full video below: