Content Marketers know that the demand for video has increased.
More of your audience is consuming video content on their SmartPhones and Tablets. Videos are a natural fit for these platforms.
As a content marketer you want to provide content to your audience in the format they prefer, in the channels where they spend time.
Here are some things to consider about video content creation:
If you’re doing a low budget 3 minute corporate video, it usually takes 5 days to complete.
- 3 Days to Plan and Script
- 1 Day to Shoot
- 1 Day to Edit
It’s easy to see how a shorter 1-2 minute video can cost $1,500 – $3,000.
If you like to be spontaneous and do live videos instead, it’s still a big job to create enough of your own videos to satisfy the demands of your audience.
Even if you do create enough video to keep up with demand, your audience will still want to learn from others with different perspectives.
To fill in the content gaps and keep their audience tuned in, marketers have established the practice of sharing third party content they curate such as articles, blog posts and infographics.
Most of us are familiar with content curation.
Content curation is when you find, organize, annotate and share high quality digital content on a topic of interest to your target market.
Content curation has grown in popularity because it builds credibility and takes fewer resources.
It is a valuable practice for content marketing because it allows you to bring the best of what the internet has to offer to your audience.
It helps you build authority, engagement and trust with your audience, so they will be more likely to think of you as as a source when they are ready to buy.
Adding third party curated video to your content mix makes sense. The appetite for video is huge and it is gets high engagement rates.
Most of the content curation services don’t offer video. Or if they do they may be costly services or have a limited selection of video – mostly from YouTube.
You need an affordable, quick and convenient way to get great videos to share. That’s why we came up with MondoPlayer Pro. To help you:
- Stand out from the crowd by sharing the latest videos from unique sources
- Better engage your audience by giving them the video content they crave
- Make a bigger impact without spending more time
MondoPlayer Pro gives you the latest relevant videos from more sources than any other service.
Using your SmartPhone or Tablet you can preview your videos, choose which to share, and create and schedule posts to your favorite social media management tool.
Take advantage of your MondoPlayer Pro Free 14 day Trial.
In the time it takes to have a cup of coffee, you can do a week of posts that will fill your social media accounts with unique, engaging videos your audience will love.