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When co-founder and CEO Mai Medhat launched Eventtus in 2012, it was with the pursuit to mobilize events. Today, Eventtus functions as an all-in-one web platform and mobile app for events planning, networking and ticketing. In Entrepreneur Middle East‘s #EntMETalks, Medhat discusses the app’s new user experience enhancements, gaining customers in other markets such as the US and Europe, the essential factors you need in entrepreneurship, and what fuels her determination to succeed.
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