Freebirds, United Airlines help restaurants understand location-based marketing #Marketing [Video]

Cristian WorthingtonFeedToPost, MondoPlayer Twitter

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There is a well-worn philosophy when it comes to the real estate industry: Location is everything. The same is true for the restaurant segment when it comes to deploying customized marketing to the customer base.

Thanks to emerging technologies, such as beacons and geofencing, this kind of “proximity” marketing is becoming a more valuable tool that …