From chip shops to viral sensation: How Tango pioneered ‘punk rock’ advertising [Video]

Auto CuratedMarketing Strategies, Marketing Videos

The night before Tango’s now infamous Orange Man ad was set to debut, Trevor Robinson, art director at ad agency HHCL & Partners, turned to his co-creator and copywriter Al Young and said: “This is either going to really make our career or destroy it. Because people are going to …

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