Battersea Dogs & Cats Home has partnered with Karmarama to produce a brand campaign designed to raise awareness of its tireless work in rescuing and rehoming unwanted pets.
Commencing on Friday (6 April) and running throughout May the multi-channel campaign, ‘Behind the Scenes at Battersea’, tackles its difficult subject matter with a light-hearted tone, singling out Peanut the …
Described as Britain’s first ‘animal journalists’ the four-legged duo take a starring role in a 30-second TV ad as they document the they document the high standards of care that occupants can expect to receive under Battersea’s care, with on-site facilities including a vet, activities centre and training grounds.
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