Gillette faces backlash over campaign addressing #MeToo movement – PR Daily [Video]

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This article originally ran in 2019 and is part of our annual countdown of the most-viewed stories from PR Daily.

Gillette has put a new spin on its 30-year-old tagline, “the best a man can get”—and many are criticizing the move.

On its website, the company wrote:

Our tagline needs to continue to inspire us all …