Google Launches Interactive Rich Media Ads for Tablet Advertising #DigitalMarketing #SocialMediaMarketing @MondoPlayer [Video]

Sandra GiffinFeedToPost, Sandra Giffin Twitter

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Google has launched a series of new rich media ad formats, designed to engage tablet and mobile users. Consumers “have higher expectations of ads on tablets, believing they should be more interactive and touch screen friendly,” they said in a Google Mobile Ads blog post...

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Google has launched a series of new rich media ad formats, designed to engage tablet and mobile users. Consumers “have higher expectations of ads on tablets, believing they should be more interactive and touch screen friendly,” they said in a Google Mobile Ads blog post announcing the new ads.

They’ve created a series of templates that allow marketers to drop in existing media, such as …