Havas Lynx delivers a ‘love poem from the heart’ to raise awareness of heart disease in women – Marketing Communication News #Marketing @MondoPlayer [Video]

Cristian WorthingtonFeedToPost, MediaVidi Twitter

A leading healthcare communications agency has teamed up with Heart UK to help raise awareness of cardiovascular disease in women.

Havas Lynx Group, which employs 350 people across offices in Manchester and London, has created a unique ‘LuvDub’ radio commercial that is being used to highlight the fact that a large amount of the female population is continuing to dismiss common symptoms of this condition until it’s too late.

To engage the …