How Retailers Are Using AR Technology to Build Buzz and Brand Awareness — In-person Selling and Pop-Up Shops [Video]

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Retailers are using augmented reality (AR) in a variety of ways: creating a better the customer experience, enhancing the in-store experience, and extending their geographic reach, to name a few. One additional benefit to AR is that it can help you build buzz and awareness about your retail brand.

Whether you use AR technology in marketing and advertising …