How The Portland Trail Blazers Became NBA (Social Media) Champs #SocialMediaMarketing #Marketing @MondoPlayer [Video]

Sandra GiffinFeedToPost, Sandra Giffin Twitter

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At Coachella last Sunday, amid the bohemian Insta-models, headdress appropriation chic, and dude-bros gathered in the California desert, there was an unexpected NBA interlude. During their set, Portugal. The Man regaled the crowd with its own finger-pickin’ rendition of the Portland Trail...

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At Coachella last Sunday, amid the bohemian Insta-models, headdress appropriation chic, and dude-bros gathered in the California desert, there was an unexpected NBA interlude. During their set, Portugal. The Man regaled the crowd with its own finger-pickin’ rendition of the Portland Trail Blazers’ “Trumpets” theme that introduces the team’s game broadcasts. All the while, they …