How Warner Bros. Sold ‘Ready Player One’ On The Spielberg Spirit & Beat… #Marketing [Video]

Cristian WorthingtonFeedToPost, MondoPlayer Twitter

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Warner Bros. Sunday AM: Ready Player One is arriving a little higher at $53.2M over four days after a $15.8M Saturday that’s 4% higher than Friday. Over three days, the Steven Spielberg movie is headed to $41.2M. We’ll talk about whether this is a profitable movie toward...

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Sunday AM: Ready Player One is arriving a little higher at $53.2M over four days after a $15.8M Saturday that’s 4% higher than Friday. Over three days, the Steven Spielberg movie is headed to $41.2M.

We’ll talk about whether this is a profitable movie toward the end. However, WB got this Village Roadshow co-production to arrive above its earlier week domestic tracking of $38M-$42M, and that’s to be commended. Ready Player One also beat ….

“After all the strategy, data and research,

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