Is Today's SME an Endangered Species? #Sales @MondoPlayer [Video]

Cristian WorthingtonCristian Worthington Twitter, FeedToPost

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Today’s SME is, in many ways a different animal to that of seven or eight years ago. Even in its natural habitat, today’s SME tends to be more cautious than the pre-recession and pre-2008 specimen. The recession really knocked the stuffing out of some businesses and some didn’t make it through the cold winters. At times, the dwindling …