Marketing Fail: Chevy Silverado Dies At Red Wings Game, Forces Zambonis To Drive Around It #Entrepreneur @MondoPlayer [Video]

Cristian WorthingtonFeedToPost, MediaVidi Twitter

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General Motors can’t seem to catch a break as the automaker is gaining some unwanted attention for what should have been a low-key marketing stunt. Chevrolet is the official vehicle of Little Caesars Arena and the automaker used the second intermission of yesterday’s Detroit Red...

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General Motors can’t seem to catch a break as the automaker is gaining some unwanted attention for what should have been a low-key marketing stunt.

Chevrolet is the official vehicle of Little Caesars Arena and the automaker used the second intermission of yesterday’s Detroit Red Wings game to promote the Silverado Trail Boss. This typically wouldn’t be worth mentioning, but the Silverado failed spectacularly.

While the Trail Boss is …