#Marketing @MondoPlayer [Video]

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McDonald’s and Leo Burnett London have launched the latest instalment of the McCafé ‘We Could’ campaign to introduce the new Iced Latte, the latest addition to the McCafé coffee range. The campaign reinforces McDonald’s offering of ‘Great tasting...

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McDonald’s and Leo Burnett London have launched the latest instalment of the McCafé ‘We Could’ campaign to introduce the new Iced Latte, the latest addition to the McCafé coffee range.

The campaign reinforces McDonald’s offering of ‘Great tasting coffee, simple’, positioning McCafé as the perfect solution for those people who just …