NBC bets on comedy next year, ‘This Is Us’ for years to come #Marketing @MondoPlayer [Video]

Cristian WorthingtonFeedToPost, MediaVidi Twitter

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NEW YORK — NBC didn’t invoke its “must-see TV” 20th-century marketing slogan in announcing a renewed emphasis on sitcoms next season, but it could have.Calling comedy the “heart” of its brand, the network announced it is adding four new sitcoms to its lineup...

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NEW YORK — NBC didn’t invoke its “must-see TV” 20th-century marketing slogan in announcing a renewed emphasis on sitcoms next season, but it could have.

Calling comedy the “heart” of its brand, the network announced it is adding four new sitcoms to its lineup for 2019-20, with stars including Kenan Thompson of “Saturday Night Live” and …