Npower marks Team England sponsorship with humorous ‘super fan’ social push #Sales [Video]

Cristian WorthingtonFeedToPost, MondoPlayer Twitter

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Utility provider Npower is marking its sponsorship of Team England with the launch of a humorous social media campaign starring comedian Mark Watson.Devised by 1000heads the campaign is centred on a series of tongue-in-cheek videos in which Watson catches up with members of the basketball,...

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Utility provider Npower is marking its sponsorship of Team England with the launch of a humorous social media campaign starring comedian Mark Watson.

Devised by 1000heads the campaign is centred on a series of tongue-in-cheek videos in which Watson catches up with members of the basketball, volleyball and lawn bowls teams …

1000heads senior account director Hazem El Taha said: “We loved the idea of making Mark our super fan and helping bring to life the #PowerofSupport concept using comedy. The stories and the humour behind the videos are designed to bring fans and athletes together and enlist support for Team England through their ‘shareability’.”

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