Panel – Long-term creativity – EffWorks #Business @MondoPlayer [Video]

Cristian WorthingtonFeedToPost, MediaVidi Twitter

To see the original post and the Video, click here

“Just what the industry needs, great collaboration between clients and agencies on the topics that drive business growth.” Bridget Angear, Joint Chief Strategy Officer at AMV BBDO “It’s great to see the IPA in the UK bring the whole industry and particularly the...

Watch/Read More

“Just what the industry needs, great collaboration between clients and agencies on the topics that drive business growth.”

Bridget Angear, Joint Chief Strategy Officer at AMV BBDO

“It’s great to see the IPA in the UK bring the whole industry and particularly the trade bodies together to focus on effectiveness. This new Marketing Effectiveness initiative will enable people across the industry to work together to build on best practice.”

David Wheldon, Chief Marketing Officer, RBS

“Effectiveness is …