| 4 days ago
Peter Dinklage isn’t just the conflicted lead in television’s hottest show. He’s also the face of a weighty new product launch campaign from IT giant Cisco.
Two days before the sure-to-be-eventful finale of Game of Thrones’ penultimate season on HBO, the hardware maker turned to the erudite thespian to introduce the world at large to its new “intent-based networking” solutions, which it first announced earlier this summer. The campaign is called “The Network. Intuitive.”
In the three-minute spot, Dinklage walks through modern London tackling some Big Questions that have nothing to do with dragons, monarchies or White Walkers.
For the layman, Cisco’s new offering can help clients speed up various digital operations via “intent-based networking” that effectively enables a given system to learn from experience and predict new challenges. It could, theoretically, protect against future cyber attacks by drawing on recent events.
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