Positive news is the new fake news, and brands need to take advantage #Marketing @MondoPlayer [Video]

Sandra GiffinFeedToPost, Sandra Giffin Twitter

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If news is the first draft of history, what will it tell us about the last few years?There’s the threat of climate change, tension in the Middle East and potential nuclear war on the Korean peninsula. We’re surrounded by populism, terrorism and unbridled capitalism. Donald Trump,...

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If news is the first draft of history, what will it tell us about the last few years?

There’s the threat of climate change, tension in the Middle East and potential nuclear war on the Korean peninsula. We’re surrounded by populism, terrorism and unbridled capitalism. Donald Trump, Harvey Weinstein and Brexit are casting long shadows. As …