Pot companies get creative with marketing [Video]

Cristian WorthingtonFeedToPost, MediaVidi Twitter

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Royal Canadian Cannabis, a pre-license marijuana producer based in Alberta is looking to add some pop to the standardized packaging marijuana products are required to have by using augmented reality technology. To the naked eye, its packages could have only a logo and a standard warning. But...

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Royal Canadian Cannabis, a pre-license marijuana producer based in Alberta is looking to add some pop to the standardized packaging marijuana products are required to have by using augmented reality technology.

To the naked eye, its packages could have only a logo and a standard warning. But when viewed through the lens of a smartphone, a …

Canadian agricultural tech company Future Farm Technologies Inc. is betting other cannabis companies will look to augmented reality, announcing plans earlier this month to spin off its augmented reality assets into a marijuana-sector focused Nextech AR Solutions, which will provide “augmented reality-enhanced packaging” as well as a “virtual budtender platform form for dispensaries.”

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