Max Vallot and Tom Daly are former fashion executives – Vallot worked at Saint Laurent, Daly at Acne – but when they launched their startup District Vision in 2015, they didn’t want it to be just another fashion company. “We were tired of making denim and leather jackets,” reflects Vallot, a 30-year-old based in New York. “We wanted to put something out there that people needed.”
They wanted it to speak to what mattered to them. They were meditation and yoga evangelists – feeling good and looking great was a crucial parts of their lives – and they wanted to shepherd those interests into the business. And so it was that District Vision was born. In 2017, Braun partnered with the duo to find out how this has played out in practice.
“Braun at its design heart is quite special,” says Daly. “They have design at the core of the
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