Sony Interactive Entertainment Debuts “It’s Time to Play” for PlayStation 4 – Marketing Communication News [Video]

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Intended to welcome all gamers into the world of PlayStation®4, this new global campaign features some of the most loved game characters side-by-side with players in the real world. A casual coffee is interrupted by Monster Hunter World’s Palico passing by, then players run quickly into battle towards an encroaching Rathalos. The start of a car journey is interrupted …

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