'Spooky' Trivago Girl ads ditched as brand trials refresh in Australia – Mumbrella [Video]

Cristian WorthingtonFeedToPost

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Trivago’s notorious advertising campaign featuring a deadpan woman has been culled in Australia as the brand tests a “new direction”. Trivago Girl no more The campaign ‘Trivago Girl’ became a surprising viral hit last summer when the German travel brand spooked out...

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Trivago’s notorious advertising campaign featuring a deadpan woman has been culled in Australia as the brand tests a “new direction”.

Trivago Girl no more

The campaign ‘Trivago Girl’ became a surprising viral hit last summer when the German travel brand spooked out London commuters by ‘taking over’ the capital’s tube stations with posters of Australian actress Gabrielle Miller.

Although it ran as a television commercial in Australia, the …