How Retailers Manipulate Sight, Smell, and Sound to Trigger Purchase Behavior in Consumers — Customer Experience [Video]

Auto CuratedMarketing, Marketing Videos

When it comes to creating a high-converting physical retail store or pop-up shop, there’s a lot that small businesses can learn from the big-name retail brands. Not only is every aspect of the consumer experience mapped out and created with a great deal of thought and attention, much of it is rigorously researched,…

How Nordstrom Made Its Brand Synonymous With Customer Service (and How You Can Too) — Customer Experience [Video]

Auto CuratedMarketing, Marketing Videos

Ask anyone in the retail industry what the first words are that come to their mind when they think of Nordstrom, and they’ll immediately tell you “customer service.” Making your brand synonymous with a catch-all phrase that’s too often simply thrown around in retail doesn’t happen overnight. In fact, its taken the…

How Nordstrom Made Its Brand Synonymous With Customer Service (and How You Can Too) — Customer Experience [Video]

Auto CuratedMarketing, Marketing Videos

Ask anyone in the retail industry what the first words are that come to their mind when they think of Nordstrom, and they’ll immediately tell you “customer service.” Making your brand synonymous with a catch-all phrase that’s too often simply thrown around in retail doesn’t happen overnight. In fact, its taken the…