The Marketing Genius Archive #2 – Marshall McLuhan, The Medium Is The Message #Marketing @MondoPlayer [Video]

Cristian WorthingtonCristian Worthington Twitter, FeedToPost

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Transcription Over 50 years ago, Marshall McLuhan wrote that the medium is the message, by which he meant that the way in which we consume information is more important than the information itself. So the introduction of the telephone was more important than any individual message that passed...

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Over 50 years ago, Marshall McLuhan wrote that the medium is the message, by which he meant that the way in which we consume information is more important than the information itself. So the introduction of the telephone was more important than any individual message that passed through it, likewise for radio, television and of course …