The&Partnership London and Lexus unveil world’s first campaign written by AI and shot by Oscar-winning director – Marketing Communication News #SocialMediaMarketing @MondoPlayer [Video]

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The&Partnership London and Lexus will next week unveil ‘Driven By Intuition’ – the world’s first advert written by an AI and shot by an Oscar-winning director, Kevin Macdonald, for the new Lexus ES. Following on from the success of campaigns like...

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The&Partnership London and Lexus will next week unveil ‘Driven By Intuition’ – the world’s first advert written by an AI and shot by an Oscar-winning director, Kevin Macdonald, for the new Lexus ES.

Following on from the success of campaigns like The&Partnership’s 2015 Lexus Hoverboard Project, ‘Driven By Intuition’ aims to highlight Lexus’ credentials as a brand at the cutting edge of technical innovation, testing the boundaries …