Tourism Ireland Marks Anniversary of Good Friday Agreement with Director’s Cut of Iconic Ad -… #Sales @MondoPlayer [Video]

Cristian WorthingtonCristian Worthington Twitter, FeedToPost

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Tourism Ireland has marked the 20th anniversary of the Good Friday Agreement with a “director’s cut” of one of its most iconic ads that features the track “Dreams” by The Cranberries’ album “Everybody Else is Doing it, So Why Can’t We,”...

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Tourism Ireland has marked the 20th anniversary of the Good Friday Agreement with a “director’s cut” of one of its most iconic ads that features the track “Dreams” by The Cranberries’ album “Everybody Else is Doing it, So Why Can’t We,” which is also celebrating its 25th anniversary.

The tourism body is marking the anniversary by sharing a never-before-seen, four minute-long director’s cut …

This ad holds a special place in the history of Ireland’s tourism advertising. Launched in 1996, it was the first ever TV ad to market the island of Ireland as a whole, featuring sweeping shots of stunning locations like the Giant’s Causeway, the Skelligs and the Cliffs of Moher – all set to the inimitable voice of The Cranberries’ lead singer, the late Dolores O’Riordan.

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