U.S. Tim Hortons franchisee group sues RBI over alleged price gouging, equity theft #Marketing [Video]

Cristian WorthingtonFeedToPost, MondoPlayer Twitter

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A group of U.S. Tim Hortons franchisees filed a lawsuit Tuesday alleging their parent company engaged in price gouging and equity theft.

Restaurant Brands International “established a very aggressive and improper investment strategy in the Tim Hortons franchisee system, which resulted in the economic squeezing of Tim Hortons franchisees by RBI,” reads the suit filed in …