Volkswagen gets fans to shoot its latest campaign #Marketing @MondoPlayer [Video]

Sandra GiffinFeedToPost, Sandra Giffin Twitter


Volkswagen Canada enlisted the help of 100 onlookers to highlight the new Jetta GLI’s power and sporty appeal in the real world, getting them to use their own cameras – whether it was phones, point-and-shoots, drones or GoPros – for an attention-grabbing stunt.

The resulting “Power to the People” spot is comprised of multiple shots taken …