What is a Branded Link? [Video]

Auto CuratedMarketing Strategies, Marketing Videos

Defining the Difference Between the Branded Link and a Generic Link

I bet you’ve noticed them popping up all over social media already. Pepsi has one:pepsy twitterVirgin has one:virgin twitterAnd, of course, I have one too:
davide link What’s that?

A branded link– a shortened URL built around a brand name or related term that helps to associate the company with the links, …

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