What is CPC: A-Z Cost Per Click Lessons [Video]

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Curious to know what is CPC in Digital Marketing?

Cost Per Click (CPC) refers to the actual price an advertiser has to pay for each click on the pay-per-click (PPC) marketing campaigns.

In other words, CPC is the cost that the advertisers are supposed to pay a fixed amount to publishers when their ads are clicked.

As per the …

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