What is the Content Marketing Institute? (2016) [Video]

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**You can see our updated “Who is Content Marketing Institute?” video here for 2018: https://youtu.be/rCwhKGgBa0w

Content Marketing Institute is the leading global content marketing education and training organization, teaching enterprise brands how to attract and retain customers through compelling, multichannel storytelling. CMI’s Content Marketing World event, the largest content marketing-focused …