Xumo In Advanced Talks for Sale to Comcast, report – Beet.TV [Video]

Auto CuratedMarketing, Marketing Videos

SANTA BARBARA — If “subscription fatigue” ever becomes a real illness, what will the cure be?

A growing number of video services now believes it will be to swing the pendulum back toward advertising business models.

News that Comcast’s Peacock service will include a significant proportion of advertising funding is …