You don’t have to be a millennial with a million followers, discovers ESTHER WALKER #Sales @MondoPlayer [Video]

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How to make a mint as a "fashion influencer": You don’t have to be a millennial with a million followers discovers ESTHER WALKER as she signs up for social media schoolMidlife women like have become surprisingly successful at selling clothes onlineForbes’s annual influencer list is...

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How to make a mint as a ‘fashion influencer’: You don’t have to be a millennial with a million followers discovers ESTHER WALKER as she signs up for social media school

  • Midlife women like have become surprisingly successful at selling clothes online
  • Forbes’s annual influencer list is topped by married mother, Chiara Ferragni, 31
  • Brands like …

Esther Walker decided to try and see if you could grow her Instagram follower count. She used company Social Circle which, as well as bringing together brands and influencers, runs free courses for wannabe Instagram ‘superheroes’

This Instagram photo was Esther's 'perfect post'. It got more than 700 'likes' after she posted it to the social media site, whereas her other photos earned around 300

This, she says, is an example of one of her 'bad' posts on Instagram. She only around 300 posts for this dress photo

And this outfit picture did even worse with Esther revealing that she only got 200 or so 'likes' on Instagram after posting it

Clemmie Hooper, a 34-year-old midwife from South London, posted a picture of herself in a black Boden swimsuit, and it instantly sold out (pictured above). She is an inspiration for Esther

She met Eleana Overett, 29, and Beckii Flint, 23, at the Social Circle offices in Shoreditch, London. Eleana is a strategy mastermind who has 10,700 subscribers on YouTube, while Beckii is a veteran of the online world